Friday, May 29, 2020

A Quick Way To Measure Your Personal Brand Using Twitter Lists

A Quick Way To Measure Your Personal Brand Using Twitter Lists 6 Use Twitter Lists to see how people are branding you on Twitter. Are the results what you expect? A simple branding test One of the nice things about personal branding is the ease of verifying your efforts- just ask people in your target audience what comes to mind when they think of you: If their answers match up with your personal branding, good job! Keep doing what you’re doing and look for ways to reach more people. If their answers don’t match your personal branding, try to understand why so you can decide what action to take. Is this really necessary? What if this information is already available, current and can be found in an instant? Download The Ultimate Twitter Job Search Guideeval How Twitter Lists makes this test even simpler In her writeup about Twitter Lists, Heather Huhman gives some useful tips about how to use Twitter Lists for personal branding. One thing Heather said is “if you can get yourself on the right lists, the effort will go a long way toward building your follower base and your brand.” Which is true, if the right lists are ones that match your personal brand.evaleval How can you tell? One way you can tell is to see which Lists are following you by visiting your Twitter Lists page and browsing who Listed you and on which List. Unless you’re just starting out in your branding efforts â€" in which case you probably won’t be on many relevant Lists yet anyway â€" you’ll probably be able to recognize the “right Lists” at a glance. However, the Twitter Lists page only shows 20 Lists at a time so it can be time-consuming to get a really good idea of how people are Listing you. Good thing there’s a better way. The List Tags tool The swissmiss design blog â€" one of my favorites â€" was where I discovered MustExist’s List Tags tool, one of the Twitter Lists tools I mentioned in my How To Best Use Twitter Lists article. According to the homepage: “When people add you to Twitter lists, they tag you. May be you are on “Cool Peeps I Know”, “Uber-Geeks”, or “Marketing Aces” …or, may be, you somehow ended up on someone’s “People to Avoid”. What do Twitter lists say about you? Enter your Twitter username and find out. Look up others too!” List Tags then takes your username, compares all the Lists following you and generates a tag cloud with the results, where the more frequent terms appear larger than others: If the larger tags are words you use to brand yourself â€" congratulations, personal branding success! If the larger tags include words unrelated to your personal brand- you still have brand-building work to do. That said, by understanding where the unrelated tags came from, you’ll get an idea of the actions you need to take. Finally- if you’re just starting out in your branding efforts and only have a few Twitter Lists following you, don’t expect much from this test. As you can imagine, the more Lists following you, the better the results will be as more people will have “voted”. Try MustExist’s List Tags tool now- are you surprised by the results? Free Bonus Learn how to find use Twitter to find jobs quickly in the short-term and to attract jobs in the long-term. This free download contains sections on: How To Make Every Recruiter Jump To Hire You Which Key Tools Need to Be in Your Twitter Job Search Toolbox? An Easy Checklist to Follow Every Day Click the image below to get access to The Ultimate Twitter Job Search Guide: JobMob Insiders can get this free bonus and other exclusive content in the JobMob Insider Bonuses area. Join now, it's free! I originally published a version of this article on the terrificPersonal Branding Blog. Branded?

Tuesday, May 26, 2020

Convert Annoyances into Content and Improved Relationships - Personal Branding Blog - Stand Out In Your Career

Convert Annoyances into Content and Improved Relationships - Personal Branding Blog - Stand Out In Your Career Undoubtedly we have all been thoroughly annoyed in the past by someone else’ thoughtless behavior. This week a person trying to “sell me” contradicted her previous words regarding the monetary amount in question. Nothing irks me more than retracting what was initially agreed upon. As business people, the most significant point to remember is the Disney saying, “It’s a small world after all.” The manner in which you conduct business and communicate with clientele becomes known as your personal brand as well as the brand of the business. So the question becomes, what do you truly wish to broadcast locally and globally? It’s a serious consideration that everyone should contemplate. Contradiction, rudeness, and incorrect information (ask someone if you don’t know the answer) are not acceptable when your intent is to build a loyal clientele. For example, before making a purchase for my home, I visited a few showrooms to do some research. I asked the managers their opinions on the benefits of one option versus another. One was extremely rude, and the other two chose to tell me what they thought I wanted to hear. I quickly walked away. But to my delight, the last store manager told me the actual facts and was hospitable. I relayed my appreciation for his honesty and promised to return to do business. With a sense of humor, I learned to share these circumstances. My readers receive insight on how to perform better, and, on my end, the aggravation diminishes. In the end, you build a solid personal brand as others look to you for guidance on how to bypass obstacles and recognize they can count on you for solid advice. The Customer Experience On a personal note, I was unexpectedly asked to make a meeting on short notice. Not only was I inconvenienced, but Alice was too. However, we both hold the same attitude of doing our best to accommodate others. As it turned out, it was “Alice’s” first day back at work after a week’s vacation. She was facing much catch up work and did not need the meeting. During the hour spent together, her phone continuously rang. But Alice chose to ignore the calls to instead provide me with 100% of her attention. Our meeting was her top priority. Consultant Although Alice would make more money on the expensive options, she advised on those that made sense and those that were best left alone. Trust built exponentially hearing her in action. Easy Many choices were available and could have become complicated. Instead, Alice chose to color code the Yes, Maybe and No categories. My kind of gal, and I walked away happy. Goal Would I recommend this person to the right perspective clientele? Absolutely yes! This is the end result everyone should desire and work toward. By building rapport, trust, and credibility, you build the relationship and larger sales. The bonus becomes a larger clientele due to the referrals and testimonials offered by each client. This is the definition of the Smooth Sale!

Friday, May 22, 2020

Developing Your Inner Core As a Way of Living a Positive Life -

Developing Your Inner Core As a Way of Living a Positive Life - To be influential and successful is always a dream of every person. Only a few people know the tactics they should embrace in order to be successful. People tend to learn from others from time to time. What distinguishes influential and successful people is the principles they have as well as their level of thinking. Follow these effective reminders of how to be a very effective person by living a positive life. Start from the beginning Always start from the beginning so that you can control the process from beginning to end. Getting started helps you get a bigger picture. Understand Try to understand what you are doing before you engage others in the process. The process itself is the key to understanding others. Even if you work only on a small part of the project, understanding the whole project is important. Communication and awareness To be effective, you must be aware of what is happening around you. Having an effective reminder system can help you keep up with problems or even know about problems that may arise in the future. Through proper communication, most of the tasks are easily carried out. It ensures one is able to achieve good results. Improper communication can make ones goal unachievable because there is no understanding between the interested parties resulting in failure. This is especially where one has to depend on others. Be proactive Being proactive helps you stay ahead of the competition. It also helps you have an effective reminder system or to-do list because you can be aware of what is coming, and so you can exaggerate it before your competitors realize what has hit them. Being proactive as outlined in the 7 Habits Of Highly Effective People Summary requires one to develop his/her own agenda and also have control of various situations which may arise. Look to the future If you are going on a journey, you should know where you are going. The same applies to real life. Achieving the end of the task is easier if you know where the task ends. Visualize the end of the task at the start and it will be easier to get to it. Dont hold grudges Learn to forgive. The soul who does not forgive is a dead soul. When someone annoys you, he has your emotions and can make you miserable. No one should have this power. The things you have done may seem huge in your eyes the responsible person may not even know that you are offended, and therefore do not stop, like you. Be kind Stop criticizing people. Remember that in others you see what you can not accept about yourself. Rather, find good in everyone. If you do not share the same basic beliefs, just do not discuss them. Focus on what you have in common. Do not throw people to make everything work as usual. They are human beings themselves and have the right to their opinions. The above are some of the effective ways to use to develop an inner core which enables a person to have a positive life. Following them keenly will ensure one is able to achieve his/her goals in business or in life.

Monday, May 18, 2020

How to Create a Marketing Plan in 4 Easy Steps - Classy Career Girl

How to Create a Marketing Plan in 4 Easy Steps When you are pushing your products, people can tell. It doesn’t work as a marketing plan. Instead you have to love your work and what you offer. You have to be 100% authentic when sharing your message and allow your purpose to shine through what you do and say. The more real and honest you are, the more people will trust you and want to work with you. Its also important to have a marketing system. I love having an automatic sales funnel and I recommend it for everyone! Now, if that term sales funnel just scared you, dont worry! All of the steps are outlined below. The goal really is that you dont have to be involved in every single step because that limits the impact that you can make in your business and in the world. We want to free up your time so you are making more of a difference and of course, getting the results you desire. Make sure you grab our free  social media profit calendar. How to Create a Marketing Plan in 4 Easy Steps: Step 1:  Determine Your Ideal Business Your ideal business can look however you want it to look. Do you want a big or small business? Do you want to travel? Do you want to work by yourself? Do you want to work from home or have a big team? What is your ideal day working in your ideal business? What is the purpose of your business?  All of these questions are mandatory so you dont start a business that is just more work for you to do.  You would be surprised at how many business owners I meet who really dont like how they have structured and setup their business. So this first step is important to determine what your ideal business looks like long-term. Step 2: Determine How Your Ideal Clients Discover You   These are your leads! To determine how they will discover you, first think about where they are hanging out. What do your ideal clients do in their spare time? What books do they read? Where do they hang out online? For me, my target market right now is hanging out on Instagram and Pinterest so that is where I spend the most time and where I hear most of them find out about me. So, how will you be visible? Your goal is to show up where your ideal client is. Some examples are referrals, networking, speaking, Facebook ads, social media, blogging or guest articles. Step 3: Determine How You Will Turn Your Leads Into Prospects Now its time to think about getting the contact information from your ideal clients. The best way to do this is by creating an email list and offering something free in exchange for their email. The point is not to trick them into providing their email, its to actually offer them something of value. You can see that I do this on my site with my free 90-day Planner. This is called a Lead Magnet. Create a lead magnet which will be the first step to your ideal clients ultimate goal. Examples: Assessment, Video, EBook, Webinar, Discount Code, Cheat Sheet, Resource Guide, Fast-Start Guide, Templates, Teleseminar, Quiz, Recommended Tools, Private Facebook Group, Physical Book, Physical Sample or Product, Audio Interview, Blueprint, Mindmap, Free Report or Checklist. Step 4: Determine how you will convert prospects into customers See how you dont just start with converting customers? This part of your marketing plan is all about a relationship and a long-term strategy rather than trying to get a client today. People have to know, like and trust you before they will buy from you. That is what steps 2 and 3 are all about. This step is all about relationship building. How can you start a dialogue and simply connect with your prospects? How can you learn about their challenges and desires and create a plan for them? Examples: Complimentary Strategy Session, Newsletter, Live event, Webinar, Videos, Blogging or Teleseminar. When you are promoting your offer, remember to spend most of your time discussing the transformation, not how you provide it. All your language should be results oriented. People don’t want the process, they want the result. You don’t have to convince, just compel. If you are being authentic about the outcome you bring, you will help them. It’s very simple. Just meet people where they are at instead of overwhelming them with the details. P.S. Make sure you grab our free social media profit calendar + all of our social media automation tools. Click here to start making more sales with social media. Alright, time to make your marketing plan and let us know how it goes!

Friday, May 15, 2020

How to Write a Business Writing Resume

How to Write a Business Writing ResumeThe job market is quite full these days and if you have a regular job and are seeking a way to change your career or make it higher up in the ladder, a business writing resume is very much needed. Many of us are looking for some sort of extra income or new opportunities. Here's what you need to do.If you have a business writing resume that has been accepted by many employers, then you are already considered as a good candidate for higher paying jobs. This means that the competition for those jobs will also be quite high. In this case, you will need to impress your future employer with your new skills, knowledge and abilities. Here are a few tips that can help you in your business writing resume.The first thing you should do is to write a great example of your work. This means that the content and style of your business writing resume must be matched to your current position. As an example, you can use one of your old projects from high school. Th is project can be used to demonstrate your versatility and outgoing personality. After all, we all know how important it is to demonstrate your personality.The second thing you should do is to include a strong story that will attract the attention of the reader. The story can be a memoir, a memoir about past experiences or a story about how you came up with your idea for the new business venture. Always remember that if you can tell a great story, you can grab the attention of the reader.The third thing you should do is to tailor your writing resume to the employer. This means that you should give them a positive and motivating message. You should emphasize on the strengths of your past and present performance.The fourth thing you should do is to create a well-structured resume. This means that you should have separated your achievements into different sections and your career goals must be aligned with your business writing resume.The fifth thing you should do is to create a focus on the most important thing. Focus on your competencies and skills, as well as your development plan. The focus should cover the areas that will have a direct impact on the organization or company.Finally, the last but a common sense thing you should do is to make sure that the business writing resume you are presenting will show the employer your complete personality. In this case, make sure that you present your writing resume with clarity and without any grammatical or spelling errors. Follow these five steps and you will surely stand out among the crowd.

Tuesday, May 12, 2020

What You Need to Know About These 4 Hiring Professionals - CareerEnlightenment.com

Talent acquisition managers Talent acquisition and recruiting are often used interchangeably, but they mean different things. While recruiting is primarily concerned with sourcing candidates for a specific job, talent acquisition is the ongoing process of building a pipeline of talent.Talent acquisition managers are responsible for a range of strategies to build relationships with professionals. This may include employment branding, internal referral programs, and retention programs. Managers create the strategy for hiring, develop a recruitment process, and oversee its execution. They also analyze the process and attempt to improve it. Recruitment is reactive, but talent acquisition is continual. Therefore, managers are more focused on building relationships with talent professionals even when they are not hiring. Forging relationships with these professionals can lead to future opportunities. Hiring managersUnlike recruiters, hiring managers are involved in every stage of the hirin g process. Hiring managers work for the employer and are familiar with the company, its culture, and the responsibilities of the open position.A hiring manager is the specific person who is responsible for hiring a particular role, but that’s not their title or main responsibility. For example, the Director of Sales may be the hiring manager for a sales rep role. So, if possible, familiarize yourself with the actual title and role of the hiring manager you are communicating with. This may better prepare you for the way they approach the hiring process.Hiring managers are often the ones crafting the job requirements and job post, screening and interviewing candidates, and drafting and extending the job offer. They work with recruiters to find qualified candidates. But they are more interested in building a team and finding professionals who will contribute to the organization’s goals not just filling a spot.Hiring managers are important to making hiring decisions, but other lead ership and team members are usually involved as well. Through most of the hiring process, the hiring manager serves as your main point of contact and is critical to the final hiring decision. So aim to form a good relationships and impress them.Each professional involved in the hiring process is important, and understanding their roles can help you land the job you want. Which hiring professionals have you worked with? Let us know in the comments below!

Friday, May 8, 2020

Getting No Response After Interviewing

Getting No Response After Interviewing Getting No Response After Interviewing Getting no response from an employer after an interview has to be one of most job seekers’ top pet peeves.   We’re talking crickets. The deafening sound of silence. That noise the television makes after the stations go off the air. Aggravating, isn’t it? There’s tons of advice out there on how to follow up. The first task you need to complete is to ask permission to follow up as one of the closing parts of the interview. Example:  â€œThanks for taking the time today to meet with me to discuss this position.   I realize you are considering other candidates through additional interviews and will need to take some time to make a solid decision.   If I don’t hear from you in ____ week, may I contact you to check in?” Then, after the interview, it’s important to immediately send a thank you email and/or handwritten note in which you reaffirm your interest in the company and position, mention a fact that you might have forgotten in the interview, and thank them for their time. Then, you wait. And wait. And wait some more. If the employer was willing to give you an anticipated decision date granting you permission to contact them, then do so within the specified time frame. Another tactic is to “ping” any contacts you have within that company to get the inside scoop on how far along the selection process has moved to better understand the timelines. But after doing all of the prerequisite due diligence, and you are still getting no response, then you have arrived at a crossroads. There’s a fine line between being the “eager beaver” who wants to demonstrate a sincere desire to work at the company and conduct the appropriate follow-through (as courtesy demands)… and becoming a stalker who doesn’t know when to let up. Therein lies the crossroads that each candidate must face if they find themselves in this situation where they are getting no response. You HAVE to let go, emotionally. No matter what you do on your end, you cannot force a decision out of an employer… especially when you desperately want the job and think that it is a good fit. You’ve done your job, and it is time to let the rest lie to fate. Just realize that there might be a million different reasons why you are getting no response after interviewing. It’s not like the employer jumped out of bed that morning and said, “Awesome! It’s another day that I am going to leave (your name) hanging about this job!” Here are some examples of things that might be happening on the employer side that might delay the decision: Budget issues might have popped up. The decision maker might have had to go out of town or had some other demand on their time. Personnel might have shuffled around. An important project came up. The company changed direction. An internal candidate might have come forward. My point here is that if you do everything right, land the interview, then do all of the follow up as you know you need to do, then you’ve done your job. As frustrating as it is (especially timing-wise when you are considering multiple job opportunities and possible offers), you then have to let go of the reins and let fate happen. Job seekers need to know that when they get crickets and are getting no response after interviewing… it’s NOT THEIR FAULT. Its time to move on and not put all of your proverbial eggs in one basket.